BTS ‘DNA’ Music Video Review

BTS ‘DNA’ Music Video Review

BTS released their first single off their album Love Yourself: “Her.” IT IS A FREAKING JOURNEY VISIONALLY AND MUSICALLY.

BTS ‘DNA’ music video directed by Yongseok Cho and assistant directed by WonJu Lee from Lumpens. They have also helped direct “Blood, Sweat & Tears,” “Spring Day,” “Fire,” “Run” and many more.

First Impression.

The first thing I noticed about ‘DNA’ music video is that it started very similar to “Serendipity.” It started from somewhere in space and then quickly transitioned to one of the member’s eyes. This time it was Jungkook. It almost like a point of view from each member. That could explain the focus on Jungkook. I believe that we might get a music video from each member’s “point of view” or focus.

Sound.

The song ‘DNA’ has more of that pop EDM music. It is a much more complex melody when compared to Chainsmokers.  I also noticed they’re vocal ranges are much more broad and deeper. A little random but I also kind of fangirled hearing Yoongi rap in English. Let’s appreciate that Jin was given more lyrics!!

Visuals.

‘DNA’ music video visuals are much more vibrant than previous music videos. It does it great job matching “DNA”s much more EMD pop sound. I also love how this music video was edited so that every beat there was a perfect cut to a different scene, frame or member.  There were also suttle DNA references like their dance moves mimicking a DNA helix.

Also, did anyone else notice the hair color transitions for some of the members through the music video. Like Yoongi who would go from the grayish hair color to the blue/teal hair color.  You can also see this with Taehyung who so transition from brown to the gray.

Lyrics.

As for words of ‘DNA’, I think they are talking about how meeting someone is not a coincidence that it was destiny that brought them together.

“Don’t worry, love
None of this is a coincidence
We’re totally different, baby
Because we’re the two who found our destiny.”

Overall Impression.

I love BTS ‘DNA’.  I think they sound mature but still true to who they are musical. Their music videos are also so visually pleasing to watch and to try to solve because I feel there is so much left unsaid about them.  To be honest, I have watched ‘DNA’ music video over 20 times while writing this blog post.

Tell me your thoughts on the music video.

 

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